The Joester Loria Group has brokered a deal between FILA and Pepsi to create a new collection of apparel and footwear.
The limited-edition capsule is inspired by the heritage of the two brands. It will include various apparel items including tees, sports bras, leggings, bike shorts, shoes and a jersey dress. The new line will be available exclusively for DTLR/VILLA.
FILA’s new line follows a recent Pepsi collaboration. The soft drink company recently worked with Forever 21 on a line of clothes late last year.