Bits and Pixels brokers a deal between game developer Bungie and the French shoemaker.

License Global

October 15, 2019

1 Min Read

Video game licensing specialist Bits and Pixels has brokered a collaboration between French footwear brand Palladium and Bungie for the action MMO game “Destiny.”

The collaboration celebrates the release of “Shadowkeep,” “Destiny’s” latest expansion. Bungie’s latest title in the “Destiny” franchise sees players heading to the moon to face off against a nightmarish foe. Palladium has created two pairs of boots inspired by the game’s lunar setting.

“Palladium were an obvious choice for ‘Destiny,’ and it’s great to find a fashion brand that has such synergy, both in style and themes,” says Su-Yina Farmer, co-director, Bits and Pixels. “The spirit of limitless exploration resonates so strongly with both Palladium and ‘Destiny;’ it was a perfect fit.”

The boots will be available for pre-order on BungieStore.com beginning Oct. 11 and on Palladium.com beginning Oct. 15. The deal follows Bungie’s partnership with Bits and Pixels last year for representation of “Destiny.”

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License Global

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