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Oficina Reserva Launches Exclusive ‘Peaky Blinders’ Inspired Capsule Collection

Licensed by Endemol Shine Brazil, products include berets, overcoats and shirts inspired by the characters of the series.

License Global

August 18, 2022

1 Min Read
"Peaky Blinders" men's collection.
"Peaky Blinders" men's collection.Oficina Reserva

Banijay has announced that Brazilian menswear brand, Oficina Reserva, in partnership with Endemol Shine Brazil (part of Banijay) and “Peaky Blinders’” official brand owner and series producer, Caryn Mandabach Productions, have developed an exclusive capsule collection inspired by the Peaky Blinders series. 

This marks the first official “Peaky Blinders” clothing line in Brazil. The limited collection includes berets, coats and shirts. The exclusive collection will be available at Loja Oficina, at Leblon Mall, Rio de Janeiro, Pátio Higienópolis/SP and Iguatemi Mall, Porto Alegre/RS. On Aug. 23, an event at Bar do Cofre, located in Farol Santander, downtown São Paulo, will celebrate the initiative with clients, journalists and influencers. 

“Our licensing department is always looking for the best partners and Oficina Reserva has come to reinforce our commitment to always offer the best experience for lovers of our formats and productions,” says Fernanda Abreu, head, licensing, Endemol Shine Brazil. “The ‘Peaky Blinders’ range, which is exclusive and limited, was created in an innovative process, using the finest raw materials. Like many territories around the world, the series is a huge success in Brazil, and the fans deserve to have something special.” 

Related:10 Minutes With … Banijay Brands

This latest partnership builds on the brand’s licensing portfolio, as the series reaches its conclusion.  

Banijay is exhibiting at Brand Licensing Europe. Register for the event here. 

About the Author(s)

License Global

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