Nelvana Adds 'Charmers' Softlines

The new additions include The Bentex Group and its divisions Extreme Concepts, Dreamwave and H.I.S. International (master apparel); SG Companies and its SGI Apparel Group (sleepwear) and SG Footwear (footwear); Franco Manufacturing (juvenile bedding and bath); Accessory Innovations (backpacks and bags); and Fantasia Accessories (jewelry, hair accessories, headwear, handwear and rainwear). 

“Little Charmers,” which is produced by Nelvana and master toy partner Spin Master, launched last winter on Nickelodeon in the U.S. and on Treehouse in Canada.

Spin Master will release its “Little Charmers” toy collection to mass retail this fall with a range that will include mini-figurines, plush, dolls and role play for kids ages 2 to 5.