License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

NBA, Zara Team for Shirts Worldwide

NBA, Zara Team for Shirts Worldwide
The National Basketball Association and retailer Zara are pairing for a global collection of t-shirts.

The National Basketball Association and retailer Zara are pairing for a global collection of t-shirts.

The range of NBA boys’ t-shirts will be created by Zara and available for shoppers in the Americas, Europe, the Middle East, Africa and Asia. The designs, which are for boys ages 3 to 12, will feature NBA teams including the Boston Celtics, Brooklyn Nets, Chicago Bulls, Los Angeles Lakers and the Miami Heat. The line will be sold in Zara stores and online.

“Zara is a global leader in the fashion industry and through this partnership, we will have the ability to offer great new products to our growing international fan base,” said Salvatore Larocca, NBA executive vice president, Global Merchandising Group. “This new collection offers a stylish and casual way for our young fans around the world to show their passion for the NBA.”

The deal is a first for the retailer and a North American-based sports league.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish