Mercis’ Miffy & Friends brand and record label, apparel and accessories brand Ghostly International are connecting for a new collaboration.
Miffy, created by Dutch artist Dick Bruna, will return to Ghostly’s line-up in a limited-edition collection comprising of new tees for adults and kids, shorts and a hoodie, plus a blanket and pin, all available at Ghostly.com.
The partnership was brokered by The Joester Loria Group, North American licensing agent for the Miffy & Friends brand.
“We are excited to be working with the brand again, especially as the world celebrates Miffy’s 65th anniversary,” says Samuel Valenti IV, founder, Ghostly. “As a global icon of the modern era, Miffy’s spirit has embodied our approach to art and artifice. Dick Bruna’s illustrations are a perfect complement to the values that Ghostly curates, embracing the magnetic and universal powers of simplicity, sincerity and playfulness.”
The collaboration comes on the heels of a recent partnership between the two companies from last year. In May 2019, the duo launched an apparel line that quickly sold out at retailers.