The fashion line will include t-shirts, hoodies and tote bags inspired by the Miffy animated character. Ghostly’s capsule collection will be available exclusively onGhostly.com
“We’ve always admired the brand and, in many ways, have modeled our approach to art and artifice with Miffy’s spirit in mind,” says Samuel Valenti IV, founder, Ghostly. “For Ghostly’s first 10 years, we had our own illustrated mascot, Michael Segal’s BoyCatBird, who lived in comic strips, music videos and even toys. It now feels like we’re coming full circle in working with a founding inspiration and one of the great characters of the modern era.”
The Joester Loria Group was chosen torepresent the Miffy brand
earlier this year.
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