Retailer debuts magazine-themed accessories range in partnership with SHR Jewelry Group.
and Macy’s have joined forces to launch the
men’s jewelry collection in more than 500 stores throughout the U.S.
Created in partnership with SHR Jewelry Group, a longtime Macy’s partner, the 70-piece collection features a variety of materials and styles including pendants, bracelets, rings and more, and is separated into four categories: day, evening, work and sport and adventure.
reputation as a known fashion authority enables us to bring a unique and stylish point of view to men’s jewelry,” says Glen Ellen Brown, vice president, Hearst Brand Development. “The collection’s accessibility and versatility help men look good without looking like they’re trying. SHR and Macy’s are fantastic partners who understand the
sensibility and its appeal.”
The jewelry range will also serve as an extension to the magazine’s philosophy of “Man at His Best,” a lifestyle focused on luxury, sophistication and style. It will also join a host of
“With the shift in consumer attitudes toward men’s jewelry–by both men and women–the timing could not be better for us to partner with
and Macy’s to bring a contemporary, stylish and tasteful jewelry collection to market,” says Scott H. Rauch, chief executive officer, SHR Jewelry Group. “The credibility
brings as an expert in men’s fashion will give men the confidence they need to express their personal style through this collection.”
men’s jewelry collection is now available exclusively in more than 500 Macy’s stores as well as online at Macys.com.
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.