Loungefly, a lifestyle brand from Funko, is launching new collections tied to Disney's 70th anniversary of “Alice in Wonderland,” a variety of holiday accessories inspired by pop culture properties and a lineup of bags and wallets for NFL fans.
The Alice in Wonderland collection by Loungefly launching Sept. 3 will include a cropped hoodie,
unisex button-up shirt and T-shirt, available on Loungefly.com. The hoodie also comes with a pin-collecting lanyard and logo-printed drawstrings for fans who collect Disney pins.
The brand will also release a two-in-one “Alice in Wonderland” Cosplay Mini Backpack with detachable Dinah wristlet, Alice in Wonderland Keyhole Crossbody Bag and Keyhole Cardholder, arriving on Loungefly.com in August.
“The Loungefly creative team has been inspired by the whimsical style of “Alice in Wonderland”
and is excited to share the Loungefly Apparel collection with fans,” says Liz DeSilva, creative vice president, Loungefly.
The Holiday Collection, launching this fall, is inspired by pop culture properties, including Disney, “Elf,” Dr. Seuss, “Gremlins” and “Peanuts.” Loungefly will feature mini backpacks, crossbody bags and wallets for each property. Select Disney items, including the Disney Mickey and Minnie Mouse Gingerbread collection, will feature mini backpacks with snaps to hold corresponding Minnie ears – an extension of the brand's Parks line.
In partnership with the National Football League (NFL), Loungefly is launching an NFL Collection this fall. It will feature a signature line of fashion accessories for fans of the Dallas Cowboys, Green Bay Packers, Las Vegas Raiders, Pittsburgh Steelers, San Francisco 49ers and Seattle Seahawks.
All collections will be available on Loungefly.com on their respective release dates.