The Behar Licensing Corp has teamed with Concepts NYC in a multi-year licensing agreement for Ike Behar-branded men’s underwear and thermals.

April 6, 2018

1 Min Read

The Behar Licensing Corp has teamed with Concepts NYC in a multi-year licensing agreement for Ike Behar-branded men’s underwear and thermals that expands the product offerings of the heritage American label.

The Ike Behar underwear collection will be sold in better department and specialty stores across the U.S.

"As the Ike Behar brand continues to evolve to a full collection of fine menswear and accessories, we are excited to expand our product with underwear," says Alan Behar, president, Behar Licensing Corp.

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