License Global
July 11, 2019
Actor, director and DJ Idris Elba has launched his own signature fashion line, dubbed 2HR SET, and lifted the veil on his new collection with the Fatboy Slim brand Back2Back.
The Back2Back collection features “Tic Tac Toe”-style images filled with both Fatboy Slim and 2HR SET logos, which feature across both ranges of sweatshirts and t-shirts.
This direct-to-consumer model has been brought online by Idris Elba, whose position in the movie and music industry will open countless exciting opportunities to collaborate with new licensed brands and bring a new style to the music scene.
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