Idris Elba Launches New Fashion, Reveals Brand Collab with Fatboy Slim

Actor debuts his new range of sweatshirts and t-shirts.

License Global

July 11, 2019

1 Min Read

Actor, director and DJ Idris Elba has launched his own signature fashion line, dubbed 2HR SET, and lifted the veil on his new collection with the Fatboy Slim brand Back2Back.

The Back2Back collection features “Tic Tac Toe”-style images filled with both Fatboy Slim and 2HR SET logos, which feature across both ranges of sweatshirts and t-shirts.

This direct-to-consumer model has been brought online by Idris Elba, whose position in the movie and music industry will open countless exciting opportunities to collaborate with new licensed brands and bring a new style to the music scene.

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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