Authentic Brands Group's Hart Schaffner Marx brand has signed a long-term deal with Prodigy Brands for footwear and hosiery, further expanding the brand’s lifestyle offering.

April 6, 2018

1 Min Read

ABG-owned brand to expand into footwear and hosiery categories.

Authentic Brands Group's Hart Schaffner Marx brand has signed a long-term deal with Prodigy Brands for footwear and hosiery, further expanding the brand’s lifestyle offering.

Prodigy's new Hart Schaffner Marx footwear and hosiery collections will draw inspiration from the brand’s tailored clothing and sportswear lines. The footwear line will includes men’s dress shoes along with casual styles, while the hosiery range will largely consist of dress socks designed to complement the footwear. Both collections will debut at retail in major department stores and specialty retailers across the U.S. in fall 2016.

“Hart Schaffner Marx is known for its craftsmanship and timeless style," says Jamie Salter, chairman and chief executive officer, ABG. "We want to bring that brand DNA to key categories in a way that is reflective of the modern American lifestyle. Partnering with Prodigy Brands, a leader in the design and manufacturing of footwear and hosiery is in line with our strategic growth plan for the brand.”

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