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April 6, 2018
Gymboree has launched a limited edition baby collection featuring iconic characters from Random House's Little Golden Books series.
The new collection of clothing and accessories will feature characters from The Poky Little Puppy, The Fuzzy Duckling and The Shy Little Kitten. Styles range from one-piece options to more dressed-up outfits and are available in sizes 0 to 24 months. The collection also includes three Little Golden Books gift boxes that open up to a bodysuit and matching pants.
“Behind every Gymboree collection is a colorful, imaginative story that inspires the sweetness in every detail,” says Betsy Schumacher, general manager, Gymboree. “So it is such an exciting opportunity for us when we get to play with such lovable characters as those form Little Golden Books on our cozy, quality fabrics. We’ve created giftable pieces perfect for the brand new baby in every family’s life.”
To celebrate the launch, customers will receive a free Little Golden Book (while supplies last) with any $30 purchase in store until Feb. 10.
The new collection is available both in-stores and online.
Additionally, Gymboree will host a One Big Happy Storytime sweepstakes with prizes that will include Little Golden Books nursery bedding and décor from the Land of Nod, a set of Little Golden Books from Random House and a $500 gift card from Gymboree.
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