Foot Locker, Puma Kick Off ‘Walking Dead’ Collab

Foot Locker has revealed the latest installment of its POP by Foot Locker collaborations, a PUMA GV Special inspired by AMC’s “The Walking Dead.”

License Global, Content Editor

March 22, 2019

1 Min Read

Foot Locker has revealed the latest installment of its POP by Foot Locker collaborations, a PUMA GV Special inspired by AMC’s “The Walking Dead.”

Designed by sneaker customizer Alexander-John, the collaboration specifically serves as a nod to the storyline of the Whisperers from season nine. Each pair features hand-painted dirt patterns and custom leather detailing on both the tongue and the heel of the shoe. Additionally, The Whisperers' leader, Alpha, is stamped on the insoles of the PUMA GV Special.

The deal was brokered by Striker Entertainment, AMC's worldwide licensing agency representing “The Walking Dead.”

The special-edition collection will be sold exclusively at Foot Locker online, in Foot Locker’s Times Square POP shop and in select PUMA Labs beginning March 25.

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Foot LockerPUMA

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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