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DraftKings has created a free-to-play popularity pool and made a charitable contribution in honor of Robinson.
April 15, 2021
DraftKings has announced that it will be donating $200,000 to the Jackie Robinson Foundation to help narrow the achievement gap in higher education and the workplace. The charitable contribution is in honor of Major League Baseball’s annual April 15 celebration of Robinson.
“Words cannot describe the impact Jackie Robinson had, not just on Major League Baseball, but all professional sports,” says Jason Robins, co-founder, chief executive officer and chairman of the board, DraftKings. “The sacrifices and contributions Jackie made are rightfully celebrated every year and, on behalf of everyone at DraftKings, we are honored to donate to such a worthy cause.”
To celebrate the occasion, DraftKings has created a free-to-play popularity pool which features questions about No. 42’s career and those that followed in his footsteps. Entrants in the free-to-play pool will choose answers that they believe will rank as the most popular. Once the pool closes on April 30, results will be tallied and the players who selected the most high-ranking answers amongst all entrants will win a share of $42,000.
“We could not be more grateful to DraftKings for such a generous investment in our educational efforts, which began 48 years ago when Rachel Robinson founded JRF in memory of her iconic husband,” says Della Britton, president and chief executive officer, the Jackie Robinson Foundation. “Honoring Jackie by supporting his living legacy is the ultimate tribute by DraftKings. We are beholden also to IMG for facilitating the relationship with DraftKings as part of a commitment to use its great expertise to raise awareness and funding for our mission.”
As part of DraftKings’ ongoing corporate social responsibility efforts, the company will continue to explore additional ways to support the Foundation’s initiatives in the future.
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