Dr. Seuss, Champion Drop Sports Collab

Champion has released a capsule collection, in collaboration with Dr. Seuss Enterprises.

License Global

October 7, 2019

1 Min Read

The Champion x Dr. Seuss collection is currently available at Champion’s six retail stores in major cities across the country and on Champion.com. The apparel line includes hoodies, t-shirts, joggers and crops for both men and women. Later this month, the collaboration will be available at PacSun locations across the U.S.

 “We are excited to partner with a renowned brand like Dr. Seuss as consumers continue to look to Champion for unexpected, yet culturally relevant, capsule collections,” says David Robertson, director, Champion Brand Marketing. “With Champion’s timeless pieces combined with embroidery and patches of beloved Dr. Seuss characters, we look forward to seeing how consumers of all ages embrace the collection. Our goal with each new collaboration is to consistently provide top quality, comfortable products inspired by like-minded brands that both surprise and delight.”

The apparel collection feature screen-printing, embroidery and patches of Cat in the Hat, Horton, Thing 1 and Thing 2, “Green Eggs and Ham” and more. Dr. Seuss-themed customization will be available at all six Champion retail stores while embroidery in the Dr. Seuss font will be offered at the New York, Boston, Las Vegas and Philadelphia stores.

“We are thrilled to be partnering with Champion, this collaboration brings together two iconic American brands, Dr. Seuss and Champion, for a cool collection,” says Susan Brandt, president, Dr. Seuss Enterprises.

Read more about:

ChampionDr. Seuss

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like