DC Thomson, Dr. Martens Extend Deal

DC Thomson Consumer Products and shoe brand Dr. Martens are extending their partnership with the launch of a fall/winter limited edition The Beano footwear collection.

April 6, 2018

DC Thomson, Dr. Martens Extend Deal

DC Thomson Consumer Products and shoe brand Dr. Martens are extending their partnership with the launch of a fall/winter limited edition The Beano footwear collection.

The

new The Beano collection features star characters Dennis the Menace, Gnasher and Minnie the Minx

.

The latest shoe line will be available for adults, junior's and infants featuring artwork from the iconic comic and Dr. Martens distinctive yellow stitching and fabric heel tab.

“The first ever line of The Beano Dr. Martens was a complete success, so it’s fantastic to be able to launch a brand new collection just in time for the school term and in the run up to the festive season,” says Tim Collins, head of brands, DC Thomson. “The Beano and Dr. Martens collaboration is a perfect fit and leading part of our growth in the footwear, apparel and accessories categories.”

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