and MMA fighter Conor McGregor have announced the launch of a new clothing collection honoring the fighter’s roots. The capsule collection makes its debut ahead of McGregor’s match up against Dustin Poirier on Jan. 23.
McGregor joins the lifestyle and apparel brand that pays tribute to heroes and legends of the fight world, such as Bruce Lee, Muhammed Ali, Duran, Sugar Ray Robinson, Rocky Marciano, Joe Frazier and more. Much like the moments in McGregor’s career that have launched him to where he is today, Roots of Fight highlights the moments of these icons and all they stand for. They aim to celebrate the unending fight at the root of every human triumph.
With this collection, Roots of Fight pays respect to Conor McGregor. The collection features a variety of styles including tees, a thermal, hoody and sweatpants. Retailing for $48 - $85, the full collection will be available exclusively on
through Jan. 23. All proceeds from the sales of the
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