The deal between Riva and the brands was brokered by WildBrain CPLG MENA on behalf of Perfetti Van Melle. The collection includes daywear, footwear and accessories for teenagers. Riva Fashion, owned by the Armada retail concept, operates in six countries across the Middle East and has more than 50 stores that specializes in clothing, footwear, accessories and perfumes for women, teenagers and kids.
The collection is available now in store as well as on theRive Fashion website.
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