Cherokee Launches Kids' Line

Cherokee Global Brands has launched Point Cove, a new lifestyle brand for kids ages 2 to 14.

April 6, 2018

Cherokee Launches Kids' Line

Point Cove, developed in-house by the Cherokee Global Brands design team, is a colorful lifestyle brand that delivers a combination of playful sophistication to fashion, trend-right clothing, footwear, accessories and home offerings.

Point Cove will be formally introduced to the licensing community at Licensing Expo.

“The debut of Point Cove is a wonderful example of how our retail partners are leveraging Cherokee Global Brands’ 360-degree platform to design, market and distribute clothing and accessories with the goals of maximizing sales and brand awareness,” says Henry Stupp, chief executive officer, Cherokee Global Brands.

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like




This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.