CES: Swarovski Launches Wearables

Swarovski has joined forces with the technology company Misfit to develop a new line of health and fitness wearables that will debut at CES this week.

April 6, 2018

CES: Swarovski Launches Wearables

Swarovski has joined forces with the technology company Misfit to develop a new line of health and fitness wearables that will debut at the Consumer Electronics Show this week in Las Vegas, Nev.

The centerpiece of the new collection–Swarovski Shine–is a large faceted crystal embedded with Misfit’s fitness tracking technology. The crystal measures the number of steps taken, distance walked, calories burned and sleep quality while synchronizing wirelessly with an app on the wearer's smartphone. When tapped, the activity tracker lights up to indicate the time and activity status.

A number of classic Swarovski jewelry pieces including a bracelet and pendant have been redesigned to incorporate the crystal, along with the introduction of several completely new designs.

"With the Swarovski Shine collection, we were able to bring our strong jewelry styling point of view, developing versatile pieces that can work with this very practical device to really address modern and multifaceted women," says

Nathalie Colin, creative director, Swarovski.

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