The company is seeking to align Capezio with products, experiences and audiences in line with market and consumer trends of fitness, self-expression and demand for authenticity. Capezio’s positioning will be introduced to the market this season.
“We’re thrilled to be working with G+G to update our positioning and extend our brand into new categories and audiences.” says Anthony Giacoio, executive vice president/board of directors, Capezio.
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