Camp Beverly Hills has relaunched with a limited-licensed capsule collection sold exclusively at Fred Segal and Fredsegal.com to introduce the ’80s brand to a younger demographic. Leveraging social media influencers such as Ellie Zieler, Bryant Eslava, Rocky Barners and more with more than 50+ million combined followers, the brand achieved hundreds of millions of impressions and drove sales as key pieces of the collection sold out in days.
Global Icons is actively seeking licensing partners in all categories to fully bring back the brand onto the market where it was once sold in specialty and department stores nationwide.
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