Calvin Klein Dresses Bieber Tour

Calvin Klein has been named the official, exclusive apparel partner of Justin Bieber’s “Purpose” tour in North America and Europe.

April 6, 2018

Calvin Klein Dresses Bieber Tour

Clothing brand will serve as the exclusive apparel partner of musician’s “Purpose” world tour.


The Calvin Klein brand will be highlighted throughout key segments of each concert via video footage from the spring 2016 Calvin Klein global advertising campaign which featured Bieber. Bieber and tour dancers will also wear apparel from the brand on stage. There will also be Calvin Klein-branded experiences at select tour stops, and a zine that features exclusive images of Bieber from the spring 2016 campaign available.

Additionally, the clothing brand will host a sweepstakes on Twitter and Instagram for a chance to win VIP tickets to select concerts and meet Bieber.

Justin Bieber’s “Purpose” tour kicked off Wednesday night in Seattle, Washington and will stop at venues across North America and Europe.

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like




This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.