Bomberman, Contra Power-Up Licensed Gear for 2021

Neamedia and The Yetee have signed new licensing deals with Konami Cross Media NY.

License Global

December 15, 2020

1 Min Read
Bomberman, Contra Power-Up Licensed Gear for 2021.png

Konami Cross Media NY has announced two new licensing agreements for its popular IP Bomberman and Contra.

One deal for the Bomberman license comes from Neamedia. The licensee will develop 3D figurines inspired by the fan-favorite video game property. Bomberman figures will be available in specialty, mass and online retailers globally in time for the holiday shopping. The Bomberman figures will be part of a new publishing label called Neamedia Icons.

The second partnership focuses on both the Contra and Bomberman IP. As part of a deal with The Yetee, Hawaiian style shirts, hats, t-shirts and screen-printed posters inspired by the IP will debut in Q1 2021. Additionally, the company will make Contra action figures featuring Bill Rizer and Lance Bean.

“We are pleased to be working with these two highly creative and collaborative partners,” says  Jennifer Coleman, vice president, licensing and marketing, Konami Cross Media NY. “Neamedia has a reputation for pushing creative boundaries and creating visually stunning figurines and The Yetee is a gaming fan-favorite thanks to their inspired designs and fun product lines that enthusiasts cannot resist.”

The new deals add to Konami’s growing list of licensees for Bomberman and Contra. Last year, the company announced a slate of board games for the IP with Blacklist Games and IDW Games.

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like