Bebe Renews Eyewear Agreement

GLOBAL–Bluestar Alliance has renewed its multi-year licensing agreement with Altair Eyewear, a division of Marchon Eyewear, for exclusive eyewear under the Bebe brand.

April 6, 2018

Bebe Renews Eyewear Agreement

Altair is on board to continue to produce Bebe-branded sunglasses and prescription frames.

GLOBAL–Bluestar Alliance has renewed its multi-year licensing agreement with Altair Eyewear, a division of Marchon Eyewear, for exclusive eyewear under the Bebe brand.

The renewed agreement will see Altair continue to design, develop and produce sunglasses and prescription frames worldwide for Bebe.

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