Authentic Brands Group (Authentic), announced the signing of a strategic and long-term license with G-III Apparel Group (G-III), for Nautica women’s apparel. Through the partnership, G-III will design, manufacture and distribute Nautica women’s sportswear, jeans, tailored clothing and dresses for the U.S. and Canada. The new license begins in January 2024 with a phased approach to category launches, starting with jeanswear apparel, which includes jeans and a full range of corresponding lifestyle products. The product will be distributed in department stores, digital channels and Nautica stores, websites in North America and franchised stores globally.

“We are proud to partner with G-III as our new Nautica women’s partner,” says Jarrod Weber, group president, lifestyle and chief brand officer, Authentic. “G-III has a proven track record of unparalleled expertise in product development across a range of categories with a well-established network of prominent retailers. We look forward to enhancing Nautica’s core offerings for women, an important consumer segment for the brand, in partnership with G-III, an industry leader.” 

G-III aims to unlock the potential of brands and is a vendor of choice for global retailers. The company designs, sources and markets apparel and accessories for a substantial portfolio of owned, licensed and private label brands, including DKNY, Donna Karan, Karl Lagerfeld, Calvin Klein and Tommy Hilfiger.  

Related:Authentic Brands Group Partners with Sport Dimension to Introduce Nautica Seascooters

“We are proud to add Nautica to our portfolio of over 30 globally-recognized brands and work with Authentic,” says Jeffrey Goldfarb, executive vice president, G-III. “Together, we share a commitment to expanding Nautica’s business and continuing the legacy and ethos of the brand. Nautica fits nicely into our portfolio, and we are confident that with our product experience and strong infrastructure combined with Authentic’s best-in-class brand building expertise, we will build on the brand’s iconic offerings and presence across North America.”