adidas Unveils StellaSport

Fashion designer Stella McCartney and adidas are continuing their partnership with the launch of a new sportswear range aimed at a younger audience.

April 6, 2018

adidas Unveils StellaSport

Fashion designer Stella McCartney and adidas are continuing their partnership with the launch of a new sportswear range aimed at a younger audience.

The new StellaSport line, set to launch Jan. 15, will be comprised of apparel, footwear and accessories such as trucker caps, gym socks and backpacks that combine a streetwear aesthetic with athletic functionality.

"The adidas StellaSport girl is young, current and vibrant, looking to make a statement and stand out," says Stella McCartney, creative director, adidas StellaSport. "We wanted to bring that to life within the collection and fuse performance with style to create performance pop."

StellaSport complements the existing adidas by Stella McCartney range, now celebrating its 10th anniversary, which includes running, yoga, studio, swim, weekender and wintersports offerings.

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