Perry Ellis Partners for Gotcha in North Africa
Perry Ellis International has entered into a licensing agreement with Kennek to source and distribute a range of products under the Gotcha label in North Africa.
Under the agreement, Kennek will develop a range of products ranging from surf boards and wetsuits to casual wear and footwear in territories across the region. Kennek also plans to open eight Gotcha stores in Morocco, Tunisia and Algeria to further expand the brand in.
The Gotcha products are slated to roll out in November.