New Era Tips its Hat to Hispanic Heritage Month
Trademark management agency Learfield Licensing Partners is teaming up with New Era Cap once again to celebrate Hispanic Heritage Month.
This year’s Hispanic Heritage Collection will introduce more colleges, including The University of Texas and The University of Southern California, as well as three new artists–ABSTRK, Federico Archuleta and Ignacio “Nacho” Sanchez.
New Era Cap and 289c Apparel have also paired to create apparel featuring each artist’s work.
Related retail and marketing activations will take place throughout September.
The collection will be available at Fanatics, Follett, Barnes & Noble, Lids, Academy, several on-campus bookstores, mistercartoon.com, SprATX and other niche retailers.