Benchmark Licensing is on board to help launch the “Real Housewives” star into licensing.
TV personality Joan Kelley Walker, known for her appearance on “The Real Housewives of Toronto,” has partnered with Benchmark Licensing to create a collection of lifestyle consumer products.
Through the partnership, the Joan Kelley Walker brand will launch with an extensive fashion collection that incorporates Walker’s style and “knack for pairing high fashion pieces with vintage gems” and includes such pieces as dresses, sportswear and accessories.
“I am thrilled to begin working on this new line of products,” says Walker. “I have always loved fashion and really enjoy mixing and matching separates to create unique looks. I wanted to develop a collection that’s both elegant and fun that will empower women. Everyone should feel confident in their own skin.”
Benchmark Licensing and Joan Kelley Walker Enterprises will also continue to work together to promote Walker’s existing values of compassion and corporate social responsibility through the fashion line.
“We’re excited to be working with Joan Kelley Walker to extend her brand’s reach,” says Sean Kay, president, Benchmark Licensing. “We believe there’s an incredible opportunity to bring Joan’s style and elegance to life through multiple consumer product categories. We look forward to collaborating with exceptional partners to create unique well-designed collections for the Canadian market.”