Billabong Bonds with Influencer
Surf brand Billabong has paired up with social media influencer Julie Sarinana to work on a capsule collection.
The 40-piece Billabong x Sincerely Jules line will be on Billabong.com, in Billabong stores in the U.S. and across the sites and stores of the brand’s retail partners. Billabong is now being sold at Selfridges in London, and Galeries Lafayette and Printemps in Paris.
This collaboration marks the first time Billabong’s influencer collaboration will be distributed globally.