ABG Plans Marilyn Monroe Shoes


Authentic Brands Group has partnered with William Tai and Rich Brandt, the founders of Will Rich Shoe Company, for a new line of Marilyn Monroe-branded footwear.

“Marilyn had an incredible wardrobe of shoes and this new Marilyn Monroe footwear collection reflects her timeless and classic sense of style,” says Nick Woodhouse, president chief marketing officer, Authentic Brands Group. “The wonderful thing about Marilyn is that she knew how to accessorize for galas and events but also looked incredible in a pair of jeans and sneakers.”

Set to launch in the holiday season, the line of Marilyn Monroe women’s footwear will include pumps, casual shoes, flats, booties and boots.

“We’re finding through research and the development process that Marilyn lives everywhere,” says Rich Brandt, president and chief executive officer, Will Rich Shoe Company. “It’s been easy to cover the major trends for fall and holiday 2013 as inspired by Marilyn herself. We look forward to capturing her spirit through a lifestyle collection of shoes.”