CPLG Pullman will continue to represent Viacom Nickelodeon Consumer Products in Benelux, the Nordics, Central and Eastern Europe, Greece and Turkey and will now oversee Russia.
CPLG recently acquired 49 percent of Pullman to build a joint venture, CPLG Pullman, in Russia.
“Our long-standing relationship with CPLG includes a number of European markets, and we are excited to extend this partnership with CPLG Pullman to our business in Russia,” says Mark Kingston, senior vice president, international, Viacom Nickelodeon Consumer Products.
“Russia is a key strategic market for VNCP, and we look forward to working with CPLG Pullman to drive growth for our business across the region.”
Viacom Nickelodeon Consumer Products is exhibiting at Brand Licensing Europe at stand D10.