Rainbow Pounces on Lisle for ‘44 Cats’ Partnership

has struck a deal with

Rainbow

for licensing of its

“44 Cats”

property in the U.K.

“We are delighted to be working with Rainbow on ‘44 Cats,’ says Francesca Lisle, licensing director, Lisle Licensing. “It is exciting to see so many first-class licensees already on board with the license, and we can’t wait to get to work. It will be a fantastic addition to our portfolio.”

The “44 Cats” series continues to see licensing deals around the globe. Last summer,

Rainbow inked a toy deal

for the property with Toy Plus.