Pillownest has chosen The Brand Liaison as its licensing agent.
Selected as one of the 10 best new products in the “Pitch The Brand” contest at Licensing Expo 2018, Pillownest is a multi-function product that is the perfect catalyst for expanding a brand with multi-product sales and increased touchpoints with target consumers. The Brand Liaison aims to leverage the Pillownest license in the gift and home décor categories.
“Most consumers don't have the extra space at home to store extra decorative pillows and often find it a hassle to get them out when their moods, holidays or seasons change,” says Valerie Richardson, inventor. “Pillownest solves that problem by allowing the user to easily buy, store and change décor on a whim, as their moods change, or holidays come and go–maybe a series of princesses or characters from their favorite movie, or holiday décor, or seasonal prints and patterns, or even rotating sports teams from football season, to basketball season and baseball.”
The Brand Liaison will debut the new Pillownest concept at Licensing Expo on June 4-6 at booth F154.