April 6, 2018
“People in Brazil and South America increasingly aspire to a university education and naturally wish to connect with world famous centers of academic excellence such as Oxford University,” says Moacir Galbinski, vice-president of Supermarcas. “Oxford’s licensing program will allow us to develop products that will tap into this aspiration and capture the imaginations of the key consumer audiences such as teenagers and young adults.”
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.