Genius Brands Taps PhatMojo as Master Toy Partner for Llama Llama

Genius Brands International has appointed PhatMojo as master North American toy partner for the hit preschool brand “Llama Llama.”

License Global

August 10, 2018

Genius Brands Taps PhatMojo as Master Toy Partner for Llama Llama

PhatMojo will create a line of “Llama Llama”-branded toys, including figures, play sets, carry cases, plush and construction. Netflix recently greenlit season two of “Llama Llama,” which stars Jennifer Garner as Mama Llama.

“PhatMojo’s creativity in developing toys and collectibles that are both true to the brand and the vision of the originators of that brand has been a major factor in the company’s meteoric rise in just a few short years in the licensing industry,” says Lloyd Mintz, senior vice president, global consumer products, Genius Brands. “The company also values relationships and respects the community that embraces the property, which is extremely important for a beloved and trusted property such as ‘Llama Llama.’ We are eager to work with PhatMojo’s creative team on bringing yet another dimension of this extremely popular, modern-day classic property to consumers throughout North America.”

Other Genius Brands licensing partners creating “Llama Llama” products include Kids Preferred

(plush), Cuddle Barn (animatronic plush toys), Prime Party (online party supplies) and Myself Designs/Myself Belts (belts).

PhatMojo’s “Llama Llama”-branded toys will be available at retailers in 2019.