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Crunchyroll, Bioworld Expand Licensing Partnership

Crunchyroll, Bioworld Expand Licensing Partnership
Bioworld Merchandising and Crunchyroll have expanded their partnership to include new anime IP.

Bioworld Merchandising and Crunchyroll have expanded their partnership to include new anime IP.

The deal will see Bioworld gain access to Crunchyroll’s library of anime including “Dr. Stone,” “Black Clover,” “Mob Psycho 100,” “Yuri!!! on ICE,” “Bananya,” “That Time I Got Reincarnated as a Slime,” “The Rising of the Shield Hero,” “DARLING in the FRANXX,” “Re:ZERO” and “Goblin Slayer.” New properties will be leveraged for a diverse range of products from fashion to kitchenware.

“Crunchyroll has the world’s largest collection of anime, and continuing to work closely with Bioworld will improve our speed to market and will bring the anime community an even broader selection of goods for both our new and long-running series,” says John Leonhardt, head, consumer products, Crunchyroll. “Our collective teams are passionate fans themselves, and we’re so grateful for Bioworld’s continued dedication and creativity as we work to better serve the global anime fandom.”

Previous Crunchyroll and Bioworld merchandise have been sold in retailers including Hot Topic, BoxLunch, GameStop, Think Geek, Spencer’s Gifts, FYE, Barnes & Noble, Books-A-Million, Target and Walmart, among many others. Bioworld also owns a custom-curated anime hub called Animepls.com.

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