Act III Expands Portfolio with First Brand

Act III Licensing was appointed the exclusive licensing agency for Fandango with a goal of positioning the entertainment brand for toys, apparel, publishing, board games, mobile content, electronic games, casual games, stationery, novelty, and housewares. The program will focus on Fandango’s cast of Bag Puppets, known as Fandango Nation, which are featured in the company’s advertising campaigns and as “puppet avatars” on its Web site.