Wow! Stuff Debuts Pop Culture-Inspired Cable Accessories

Cable management products protect from cable’s breaking or bending.

License Global, Content Editor

July 18, 2019

1 Min Read

Wow! Stuff has introduced a new line of licensed accessory meant to customize and protect charging cables.

The K-Blings line of accessories will be paired with licenses of properties including “Rick & Morty,” Harry Potter and Emoji. Wow! Stuff’s cable management products are made to offer protection from bending and breaking. Items are available in blind bags, 3-packs and 5-packs.

Wow Stuff’s newest creation comes following the launch of its Harry Potter invisibility cloak. The AR-based tool lets users leverage the Wow! Stuff app to view, photograph or film themselves wearing the invisibility cloak to create the illusion of disappearing.

K-Blings will launch in August at Target, Claire’s and other select retailers.

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About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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