Limited-edition collection features nostalgic ’90s colors.

License Global

March 29, 2022

1 Min Read
33022SkullCandy.png
Skullcandy

Skullcandy has announced a new collaboration with sunglass company, Pit Viper. The collection includes Skullcandy fan-favorites Grind, Push Active and Dime true wireless earbuds. The first 100 Skullcandy x Pit Viper Push Active purchases will be bundled with a pair of Pit Viper sunglasses 

"With Skullcandy and Pit Viper sharing a love for the fast-living outdoor lifestyle and disrupting the status quo, we held nothing back as this collaboration is long overdue," says Jessica Klodnicki, chief marketing officer, Skullcandy. "We've adopted Pit Viper's iconic, outrageously retro style, which has taken the realms of action sports and fashion by storm, encouraging our fans not to take life too seriously as they jam out in style."  

The limited-edition Grind, Push Active and Dime earbuds feature a vintage-inspired neon pink, purple and blue colorway.  

"We're stoked to unleash a collab that really tickles our fancy for music and for having a downright, damn good time," says Emilia Szubzda, marketing director, Pit Viper. "Pit Viper and Skullcandy simultaneously bring the party to your eyes and ears in a way no other union could." 

The collaboration is available globally, exclusively on Skullcandy.com

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like