Skechers Taps Backpacks, Bags Partner

Global Design Concepts has been granted the Skechers license to design and distribute branded backpacks and bags for men, women and kids.The range for launch this fall will also include laptop, messenger and tote bags."It's our goal to continue lever

April 6, 2018

Global Design Concepts has been granted the Skechers license to design and distribute branded backpacks and bags for men, women and kids.

The range for launch this fall will also include laptop, messenger and tote bags.

"It's our goal to continue leveraging the branding power of Skechers to reach our consumers across an increasingly diverse assortment of product categories," says Michael Greenberg, president of Skechers. "Global Design Concepts is an expert manufacturer and distributor in the bags category, and we're excited that this partnership provides women, men and kids with new, exciting ways to accessorize their Skechers footwear purchases."

Skechers' other licensed categories include children's apparel, sunglasses, legwear, medical scrubs and leather accessories. The company is currently in negotiations with additional licensees worldwide for new product categories.

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