Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
Samsonite Zips Up European Barbie Deal with Mattel
New line continues La Vie en Rose collection from Samsonite and Mattel.
License Global
October 25, 2019
1 Min Read
The new luggage collection at the heart of Barbie and Samsonite’s latest collaboration, dubbed La Vie en Rose, has been revealed.
Created for all ages, the new capsule is designed for both parents and children looking to tour the world together.
From the Neopulse Barbie line, a collection of large and small pink hardside suitcases, to the black and pink backpacks of the Neodream Barbie range, this capsule is a continuation of Barbie’s 60 years history.
Available now across Europe, the Samsonite x Barbie team-up introduced their first line last April, with La Vie en Rose their latest launch.
About the Author
You May Also Like
.png?width=1280&auto=webp&quality=95&format=jpg&disable=upscale "Josh Simon, Netflix")
Editor's Choice
Sponsored Content
Sep 24 - Sep 26, 2024
Sep 24 - Sep 26, 2024
BLE is the only pan-European event dedicated to licensing and brand extension, bringing together retailers, licensees and manufacturers.
Find out more