Pokémon Shirts has started an initiative to repurpose and create keychains from fabric remnants created in the tailoring process. 

The Pokémon Company International is exhibiting at Festival of Licensing, a month-long large-scale digital gathering that unites the global licensing industry to connect, learn, strike deals and do business on an international stage. The event takes place Oct. 6-29. Register for free now!

The first 2,000 customers who purchase a Pokémon Shirt will receive a repurposed acrylic keychain as a gift. The keychains are made from fabric remnants. Pokémon Shirts are made-to-order and are manufactured with the consideration of as little waste is generated as possible.

Original Stitch, makers of Pokémon Shirts, in collaboration with The Pokémon Company, have also announced the release of a documentary film featuring the process of designing, fabric printing

and tailoring of its customizable shirts featuring unique prints of hundreds of Pokémon. Featuring interviews with Pokémon Shirts craftspeople involved in the manufacturing process.

Pokémon Shirts are now available online.

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