H&M Presents Disney’s Mickey Mouse x Keith Haring
Kidswear collection, comprises of clothes, shoes and accessories.
July 5, 2024
H&M has reimagined the art of Keith Haring with its latest kidswear collection. Drawing on the artist’s signature Disney Mickey Mouse depictions, the collection, comprising clothes, shoes and accessories, features collages and all-over prints in the familiar shades of red, white and black, as well as a light denim blue.
The Disney’s Mickey Mouse x Keith Haring collection including a baseball jacket, t-shirts, denim jackets and dungaree dresses.
“Keith Haring’s interpretation of Disney’s Mickey Mouse is quite playful and we wanted to reflect that in the vibrant prints,” says Sofia Löfstedt, head of kidswear design and creative, H&M. “It is a modern homage to both the artist and the animated character, as well as fashion and art, and I am really proud of what we have created combining these two icons.”
“Our latest collection with H&M is fun and lively, inviting younger generations to connect with some of Disney’s most beloved characters in stylish new ways,” says Liz Shortreed, category vice president, Disney Consumer Products. “Like Keith Haring and H&M, we celebrate creativity and artistic expression, working close with global fashion partners to reimagine our stories for new audiences.”
“Keith loved connecting with younger generations through his work and regarded Walt Disney as one of his creative inspirations,” says David Stark, founder, chief executive officer, Artestar, the global brand licensing and consulting agency representing the Keith Haring Studio. “He celebrated Disney’s Mickey Mouse as a cultural icon and his interpretations have long been relegated to the art world. H&M has beautifully reimagined Haring’s work and melded the two legends, offering a kidswear collection that helps spark inspiration and creativity."
For kids up to 14, the collection is available in store and online now.
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