Myntra has signed a licensing agreement with the ELLE brand to produce, distribute and promote the first-ever, ELLE jewelry collection for women in India.
The ELLE Jewelry collection will be pre-launched with more than 150 styles across earrings, necklaces, bracelets and sets, spread over collections,
“We’re thrilled and honored to be working with the Myntra team,” says Camille Thelu, vice president and managing director, Lagardère Active Enterprises EMEA & India. “Our united expertise enables us to present a stylish combination of jewelry accessible to all women, through Myntra and for the first time in the Indian market.”
The collection will be available to customers at a price range of INR 600 to INR 2500.