Concept One, Jason Wu Ink Handbag, Accessory Deal

Celebrity fashion designer, Jason Wu, has announced the signing of a new licensing and distribution deal with handbag company, Concept One Accessories. As part of the new deal, Concept One has worked alongside Wu to design an aspirational collection of handbags and small leather accessories to be sold at better department stores and mid-tier and off-price channels.   

The Jason Wu brand is synonymous with American luxury, embodying sophistication and glamour. Jason Wu’s design approach and attention to detail combine with a distinctive DNA that has successfully translated into fashion, lifestyle and beauty ventures. Through this new strategic partnership with Concept One, Jason Wu-licensed bags and accessories will mirror the designer’s core principles as Wu himself will be closely involved in the creative process.

“Since he exploded onto the designer scene in 2006, Jason Wu has established himself as an authority of style and his brand as a top luxury brand,” says Sam Hafif, chief executive officer, Concept One Accessories. “We are excited to continue that level of sophisticated design as we work closely with Jason and his team to build the Jason Wu handbags and leather goods collections for all tiers of distribution. We are grateful and excited for the opportunity to work with such a respected designer.”

“As a designer, my focus has always been on exquisite craftsmanship, melding modern design with timeless sophistication,” says Wu. “The concept of beautiful craftsmanship with a timeless quality has always been foundational to me. I have consistently applied these principles throughout my career, especially in various collaborative projects.”

Jason Wu licensing is led by The Brand Liaison.