London Studio Announces Partnership with Carousel Calendars

Art licensing and design studio, The London Studio, has announced a new collaboration with Carousel Calendars and Otter House to produce an exclusive title for Oxfam. Carousel and Otter House have licensed the London Studio-created brand, Dreamadelic, for a 2025 square wall calendar on behalf of charitable humanitarian organization, Oxfam.

Dreamadelic takes its inspiration from the current trend for retro 1960s’ and 70s’ psychedelia design, most notably in posters and record cover designs, but gives it a modern twist. The effect is to bring the dreamlike imagery associated with the innovative and experimental music, culture and art of the ’60s and ’70s together with the flair and wit of the 2020s, producing a unique artform with a wide appeal.

The calendar will be available in Oxfam shops and online from October.

“This is a really special calendar,” says Sarah Portman, charity director, Otter House. “The exciting, witty, eye-catching Dreamadelic designs are ideal for a product that will truly stand out in the market, brightening up walls in homes across the U.K. in support of a truly worthwhile cause. The London Studio’s skilled and inventive artists have done it again.”

“This colorful collaboration between Otter House, Carousel and The London Studio is a welcome addition to our important and popular output of calendars and stationery,” says Samantha Gunn, lifestyle buyer, Oxfam. “Not only do sales help us with our campaigns but the Dreamadelic designs from The London Studio are truly original and striking. I’m sure it will be very popular as a seasonal gift, for record-keeping and just as a work of art.”

“It’s important for us to be always innovating and creating – but it’s also wonderful when our newest work attracts such strong support,” says Soula Zavacopoulos, founder, director, The London Studio. “Our Dreamadelic art brand has clearly struck a chord with Carousel Calendars and we are thrilled and honored to be collaborating with a major name in calendar publishing on behalf of Oxfam and its aim of a world without poverty.”